Vision
Heat pumps are a cornerstone of the clean energy future, which is why Governor Gavin Newsom has set a goal of installing 6 million of them in California by 2030. To help accelerate adoption and meet that goal, the California Heat Pump Partnership (CAHPP) is hosting Heat Pump Week on April 11-19, 2026.
Heat Pump Week is a statewide activation including marquee events, contractor celebrations, and grass roots enthusiasm all aimed at raising awareness of, and favorability for, heat pumps. The wave of activity will showcase California’s leadership and momentum in building the market for heat pumps.
Partner Resources
Ready-to-use resources and materials are available to help you participate in Heat Pump Week. By amplifying Heat Pump Week across your channels and using #HeatPumpWeekCA on social media posts, you help normalize heat pumps, support contractor engagement, and accelerate market adoption statewide.
Get involved
Partners are encouraged to host, co-host, or participate in Heat Pump Week events across California.
Activities include:
- Community events hosted by cities, Community Choice Aggregators (CCAs), and developers
- Workforce activations and distributor events with contractors
- A paid media campaign to raise awareness
- Sharing of testimonials and heat pump enthusiasm across all owned channels
The CAHPP team will ensure widespread media coverage and will provide resources to partners to help design, activate, and promote activities during Heat Pump Week. Submit a request to get started, and join us in celebrating heat pumps.
Latest News
News & Blogs
California’s inaugural Heat Pump Week commences statewide to speed heat pump adoption
Building Decarbonization Coalition launches revamped Contractor Hub to support California’s heat pump workforce with growing demand
The California Heat Pump Partnership launches statewide marketing campaign to drive heat pump adoption
The California Heat Pump Partnership announces inaugural Heat Pump Week to accelerate statewide adoption
California Charts the Path to Accelerate Heat Pump Adoption
The California Heat Pump Partnership launches comprehensive blueprint to accelerate heat pump adoption in California
New public-private partnership forms to accelerate heat pump adoption in California
Frequently Asked Questions
Where can contractors and communities learn more about Heat Pump Week?
You can visit The Switch Is On to learn more about specific events, trainings, and other educational opportunities happening in your area!
How can partners participate in Heat Pump Week?
We invite contractors, local governments and leaders, community organizations and members, manufacturers, and more to participate by hosting or co-hosting an event, tabling at a community fair, promoting Heat Pump Week through social media, offering promotions or incentives, providing speakers or trainings, and sharing customer and contractor success stories about heat pumps on our testimonials page. CAHPP staff will work directly with partners to support participation.
Will CAHPP provide marketing or event materials?
CAHPP will provide a set of resources that members may use for Heat Pump Week promotion and to assist in planning, hosting, or co-hosting Heat Pump Week events. These materials include a social media packet, informational webpages, visual assets, photography, co-branding assets, a Partner deck with guidelines and tools, and more. These resources are available in this folder, which will be updated with additional materials on an ongoing basis.
How will Heat Pump Week be promoted statewide?
Heat Pump Week will be promoted through comprehensive paid and earned media across diverse channels, influencer storytelling, The Switch Is On marketing channels, partner amplification, and coordinated outreach across digital, social, and community platforms.
How does Heat Pump Week support low-income and disadvantaged communities?
Heat Pump Week promotes access to incentives, trusted contractors, and educational resources to ensure that the benefits of heat pumps are widely accessible.
How can partners align their own marketing efforts with Heat Pump Week?
Partners are encouraged to use Heat Pump Week branding and messaging with #HeatPumpWeekCA on socials. Partners have additional promotional tools available including a social media packet, informational webpages, visual assets, photography, co-branding assets, a Partner deck with guidelines and tools, and more. CAHPP and The Switch Is On will cross-promote partner activities and amplify stories, testimonials, and events as often as possible.
Is it possible to host an event outside of the actual Heat Pump Week, but still occurring in the month of April?
Yes, please do include Heat Pump Week in your events that occur both before and after Heat Pump Week. We know that planning for events often starts months in advance, so we will still uplift and amplify your events.
What kinds of events can be part of Heat Pump Week?
Community fairs, neighborhood block parties, home electrification fairs, product demonstrations, contractor trainings, and even ribbon cuttings for all-electric developments are all examples of events that can be part of Heat Pump Week. We invite you to send us your ideas for participating!